Don't Trend On Me!

A place to discuss terrible public relations and marketing.

Friday

23

October 2015

Ahmed, Thank You

by ChadzwickGlustone

[Jayceon has blessed us with his weekly feature once more, this time addressing Ahmed and his lone success] It’s been a long road for Ahmed the Clock Kid. First, he built a clock that just plain sucked. No special features, and it was in a suitcase for whatever reason. Then, a police department that should be privatized anyway arrested him. Finally, he was turned into a media sensation and…

Thursday

22

October 2015

PR Lessons From Funerals

by ChadzwickGlustone

Funerals. We all have them, for the most part (I assume those who get buried in unmarked grave by the city don’t read this blog). The funeral of a loved one like a parent can be difficult. It’s the last time you say goodbye to that person who reassured you in those scariest moments, and now in this time of existential dread, in our powerlessness against time, you’…

Tuesday

20

October 2015

Essentials To Social Media Management

by ChadzwickGlustone

Running a Twitter account for a brand is possibly the most difficult task humanly possible. Tweeting by yourself is hard enough. There are confines you must abide by. But to do so on behalf of someone else is nearly soul consuming. Every moment, you have to live as them. Think as them. Imagine if they were 14 and extremely random. Recently, IHOP messed up big time. They tweeted a picture…

Monday

19

October 2015

Everything-PR Rules

by Felix Biederman

I spend a lot of time reading blogs that exclusively report on the American mafia because my brain doesn’t function properly. They’re fantastic, as every article is poorly-written, disjointed nonsense rooted in some weird resentment over some old bullshit that happened in Queens 30 years ago. You read it long enough and you begin to diagnose the writers with things like benzodiazepine withdrawal based on their patterns and…

Friday

16

October 2015

How Bad Do You Want It?

by ChadzwickGlustone

Every day, I see would-be partners rack their brains over getting ahead in the fast-paced public relations industry. They try everything; yoga retreats, leadership seminars, going back to management school, even hypnosis. But there’s only one thing that can keep a truly attentive PR pro back when they otherwise deserve success: desire. King Solomon once wrote “desire will begat more desire”. He never lived to see the world of…